Byline from the Battle of the Brands

In today’s uber-cluttered marketplace, with websites that offer generic prefab logos for $100 per lb. and online “contests” that pit hundreds of designers against one another blindly for the dubious distinction of “winning” a cheap assignment, it’s becoming more and more difficult for designers to market (and for clients to justify)...

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Missive from the Marketing Mines

Recent successful completed projects include writing video scripts for a University honors program, creating an online marketing campaign plus animated video for a network engineer certification program, and designing a new brand character and campaign for a lawn and garden equipment manufacturer. In development are several brand identity and website projects. Stay tuned...

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